TStv Africa Joins BON, Pay Courtesy Visit to Management
The management of TStv Africa on Monday paid a courtesy visit to the leadership of the Broadcasting Organisation of Nigeria at their head office in Garkiarea of Abuja. Led by Dr. Bright Echefu, the Managing Director, the visit followed an earlier visit by some members of the organization to TStv premises where they expressed delight at the facility.
Present at the meeting from the BON side were HajiyaSa’a Ibrahim, Chairman of BON and the DG ofAbubakarRimi TV, Alh. Ismail Sani – Chairman and CEO of Platinum Radio and WTV, Alh. Ibrahim DasukiNakande, former Minister of Information and Chairman of Unity TV/Radio Jos, Usman Umar Bello, Director Admin/Finance of BON and AlhajiShehuDalhatu, a media Consultant.
In the TStv delegation with the Managing Director were the Executive Director Finance, Mr. Felix Igboanugo; the Executive Director Marketing and Commercials, Dr. Aisha Turaki; the Executive Director Administration,Alhaji Umar Lawal; the Head of Corporate Affairs, Mr. Demola Olarewaju; Content Manager, Mr. AbutuAchema and the Head of Marketing, OgeAbonyi.
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Bright Echefu in his speech to the BON leadership duringthe courtesy visit said that TStv is creating a Pay Per View model which he explained as the customer only having to pay for the stations they watch. With stations as low as NGN3 per day, Echefu further explained that the Pay As You Go model would help customers to recharge their decoder accounts with as low as NGN50 recharge cards and keep their account balance intact when they do not use the decoder.
Explaining the uniqueA La Carte model of TStv, Echefu said it was a flexible way of accessing whatever television content preferred, without forcing anyone to choose packagesas the model allows anyone to choose any five stations they like to watch and pay only for those stations. He expressed delight at TStv’s membership of BON andpromised that TStvwould play a key role in the activities of BON, going forward.
HajiyaSa’a Ibrahim, Chairman of BON in her response expressed delight at the visit of the TStv management and their membership of BON, saying that there was always room for more media members in the organization as the need to come together and collaborate always exists. She asserted that BON needed to reclaim its mission in agenda-setting and also to pay attention to the youths in order to help the government curb anti-social elements that had become rampant on social media.
The courtesy visit ended with a gift of a few decoders and dishes presented to the BON leadership and a vote of thanks by AlhajiDasukiNakande.